Coyote Trading Company

Ok so this is a little late, but I ended up choosing Coyote Trading Company for my redesign.  

As far as an artist statement goes.  I intend to take the company in a better direction with their design that seems to be just western lettering.  I see a great value in the Native American culture the store provides, they sell leather goods and jewelery done by Native American artists groups.  From what I understand the store is not affiliated with any specific Native American nation,  however they are associated with a national Native American artist group which will help.

Designing a logo and product for a Native American trading company is very exciting.  I want to keep a natural design that fits the mood and product of the store that people find so interesting, but at the same time bring more modern design value to attract new people to see this great store.  Keeping a balance between cultural values and design can be tricky but I think it will bring a lot out of my skill as a designer and I look forward to all our projects.

Hopefully the end result will be a design that can be easily linked to the store and attract new comers to experience this beautiful culture and all their store provides.

Let me Know what you think of all this

Thanks,

Sean